Did Jack Dorsey Fix The Bitcoin Merchant Problem?

November 15, 2025

We break down Jack Dorsey’s massive Bitcoin rollout across Cash App and Square—4M merchants can now accept BTC payments via Lightning and mainnet. We explore how Bitcoin rails are undercutting Visa/Amex fees, the Strike-style settlement strategy, and the controversial BIP 177 denomination debate.

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**Notes:**

• 4M Square merchants now accept Bitcoin payments

• Credit card fees range from 2-6% per transaction

• Cash App uses Lightning Network for settlements

• BIP 177 proposes renaming Satoshis to Bitcoins

• 100M Satoshis equal one Bitcoin

• Jack Dorsey owns Block, Square, and Cash App

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