Welcome back to The Blockspace Pod! Today, Brady Dale, author of the Front Stage Exit newsletter and former Axios reporter, joins us to talk about the state of bitcoin/crypto media. We break down the current landscape into a number of categories, including incumbents / newcomers, tradfi giants, research desks, alt crypto media, and more. Brady and the hosts critique the decline of leading outlets, the SEO tactics of a specific tradfi publication, and why the “discovery audience” strategy didn’t pan out.
Timestamps:
00:00 Start
03:21 Who is Brady?
08:02 Colin’s take
15:17 Small But Deadly
23:04 Research Desks
28:31 TradFi Giants
35:13 Shuffling the Deck
44:03 Non-journalist Challengers
49:32 The Alternative to the Alternatives
56:08 Conferences
1:03:32 Brady’s X Thread
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